P&G Pet Care Features Prebiotic and Probiotic Nutritional Innovation Through Unique Video Presentation and Nutritional Symposium

ORLANDO, FL (Jan. 13, 2010) – The North American Veterinary Conference attendees will experience P&G Pet Care's “the Art and Science of Balance” at this year's conference. P&G Pet Care is bringing a unique illustration performed by the dance group, Pilobolus, on “balance” which will both engage the audience and deliver a strong nutritional message focused on prebiotics and probiotics. Veterinarians registered for the conference are also invited to attend a scientific symposium on Practical Applications for Achieving Gastrointestinal Wellness, which will include the following topics:

  • GI Diagnostics for the Busy Practitioner – Dr. Jörg Steiner
  • What About This Case? Canine Clinical GI Cases – Dr. David Twedt
  • What About This Case? Feline Clinical GI Cases – Dr. Claudia Kirk
  • Why “Biotics”? Using Prebiotics and Probiotics in Your Practice – Dr. Sherry Lynn Sanderson

“P&G Pet Care is proud to showcase our industry-leading nutritional innovation in ensuring pets' wellness everyday,” said Dr. Susan Giovengo, professional relations manager, P&G Pet Care in North America. “We hope that the conference attendees capture the passion that P&G Pet Care has for enhancing the lives of dogs and cats. Iams Veterinary Formulas Prostora™ Max, a unique supplement, is the latest tool we bring to veterinarians and pet owners to help promote their pets' digestive health.”

P&G Pet Care will also host the annual Iams Pet Wellness Council (IPWC) meeting to welcome new members to the council. The IPWC is comprised of leading veterinary professionals and board-certified specialists, who champion pet wellness by educating veterinarians, veterinary technicians, and their clients about the importance of a comprehensive pet wellness program, complemented by superior nutrition.

The following specialists will be recognized as new members at the conference:

  • Barbara L. Sherman, PhD, DVM, DACVB, CAAB, clinical associate professor in the Department of Clinical Sciences and the program in Animal Welfare, Ethics and Public Policy at North Carolina State University College of Veterinary Medicine
  • Jorg M. Steiner, med.vet., Dr.med.vet., PhD, DACVIM, DECVIM-CA, associate professor at Texas A&M University College of Veterinary Medicine and Biomedical Sciences and Director of the GI Laboratory
  • Julia Tomlinson, BVsc, PhD, DACVS, CCRP, CVSMT, founder and president of the American Association of Rehabilitation Veterinarians and member of the Canine Sports Medicine Association and the International Veterinary Academy of Pain Management

“The addition of three new members with expertise in canine sports medicine and therapy, veterinary behavior, and small animal gastroenterology will position us as the leading and most diverse resource in pet nutrition, gastroenterology, gerontology, cancer research, family practice, surgery, veterinary technology, veterinary sports medicine and therapy, veterinary behavior, and the human-animal bond,” said Dr. Martin Fettman, Chair of the IPWC, professor emeritus of clinical sciences of Colorado State University College of Veterinary Medicine.

About P&G Pet Care

For more than 60 years, P&G Pet Care (NYSE:PG), the maker of Iams and Eukanuba, has enhanced the well-being of dogs and cats by providing world-class quality foods and pet care products. To learn more about Eukanuba® and Iams® Dog & Cat Foods or general pet care and nutrition information, call the Iams Consumer Care Center at (800) 446-3075. You can also visit us on the Web at www.iams.com or www.eukanuba.com.

About Procter & Gamble

Four billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Gain®, Pringles®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun® and Fusion®. The P&G community includes approximately 135,000 employees working in about 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.