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Sensitive Naturals
Iams Sensitive Naturals™

Iams Sensitive Naturals™

For some dogs, less is more, and what’s not in the food can be as important as what is.

  • #1 Ingredient is vitamin rich ocean fish, a high quality protein not commonly used in dog food
  • Iams Naturals’ highest levels of omega 3 fatty acids works on the inside for sensitive skin and coat health
  • No chicken, corn, wheat, soy or meat by-products* - to eliminate ingredients that can cause itching and scratching
*Official definition, Association of American Feed Control Officials (AAFCO) http://media.iams.comItching to learn more?

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Did You Know

Dog food made with ocean fish is good for issues with itching and scratching.

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Holistic Natural Nutrition from Iams

Iams believes that natural nutrition makes all the difference, and that every ingredient should have a purpose. If an ingredient has no nutritional value, it should never make the cut. That’s why Iams Naturals are made with nothing but our best natural ingredients, for the lifelong health of your dog.

In fact, we guarantee you’ll love the outstanding nutrition in every holistic Iams Naturals recipe.*

*Iams dog foods offer a 100% guarantee

You'll love what's inside:

  • You Love Higher levels of antioxidants like vitamin E, including those from tomatoes and peas, for a strong immune system. *
     
  • You Love More omega 3 fatty acids from fish oil and flaxseed for healthy skin and coat.*
     
  • You Love Real chicken, fish, or lamb meal to help build and maintain strong, lean muscles.
     
  • You Love Natural PreBiotic FOS and beet pulp for healthy digestion.
     

And you'll love what isn't:

  • You Love No fillers.
     
  • You Love No artificial preservatives.
     
  • You Love No artificial colors.
     
  • You Love No artificial flavors.
     
*vs. Iams ProActive Health MiniChunks

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Nutrition Video

Nutrition Video


Rockstar – Wrinkles Rule
(1:03)
Watch as everyone from Spike’s former chef to his stylist talk about how Iams nutrition plays a big part in keeping his coat looking good.